McHugh Michael

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Friday Five — Curiosity, Rejection, and Doing Great Work

No. 332 | May 15, 2026 Welcome to Friday Five, a short dose of ideas for your weekend. How you do anything is how you do everything. Regret often comes from ignoring what genuinely interests you. Curiosity rarely follows a straight path, but it often leads to meaningful work. If this resonates, forward it to […]

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April Reading List: 4 Best Books I Read in April 2026

Brad Jacobs keeps buying companies in boring industries like garbage and equipment rentals, then turning them into billion-dollar machines. Elon Musk put his last cash into SpaceX after a third failed launch while Tesla burned cash fast enough to kill both companies. Sergey Brin and Larry Page tried to sell Google to Excite, got rejected,

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Friday Five — Doing What’s Right, Facing Rejection, and Independent Thinking

No. 331 | May 8, 2026 Welcome to Friday Five, a short dose of ideas for your weekend. Do what’s right. Actions matter more than intentions. Expect rejection anyway. Stay true to yourself. Your uniqueness is your advantage. If this resonates, forward it to a friend. Most readers discover Friday Five that way. This Week

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Friday Five — Present Moment Thinking, Drawing Your Own Map, and Big Bets

No. 330 | May 1, 2026 Welcome to Friday Five, a short dose of ideas to start your weekend with clarity. Focus on the present. Keep your head during stressful moments. It’s just as hard to achieve big goals as small ones. Challenge yourself with one big test, six adventures, and four quarterly habits. If

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Friday Five — Seeing Things as They Are, Brand Strategy, and Why “What If” Wins

No. 329 | April 24, 2026 Welcome to Friday Five, a short dose of ideas to start the weekend with clarity. Seeing things as they are—not as you wish them to be. Building a brand through engagement. Always asking “what if” about everything. Living well. Those are the themes this week. If this resonates, forward

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Red Bull Brand Strategy: Why Brand Beats Product Every Time

It’s the early 1980s in Bangkok. Dietrich Mateschitz is visiting his business partner, Chaleo Yoovidhya. He’s introduced to a local energy tonic, Krating Daeng, popular among truck drivers for its stimulating effects. His jet lag disappears almost immediately. Following this discovery, Mateschitz partners with Chaleo, adapts the tonic for the Western market, and builds the

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Friday Five — Thinking Small Strategy, Simplicity, and Why Speed Wins

No. 328 | April 17, 2026 Welcome to Friday Five, a short dose of ideas to start the weekend with clarity. Keep things simple. Think small. Move fast. Take risks. Experiment. Define success on your own terms. That’s this week’s theme. If this resonates, forward it to someone who’d enjoy it. Most readers discover Friday

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Michael McHugh
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