Productivity Archives - Michael McHugh

Creative Selection Apple: How the Demo Process Built Its Best Products

Apple / Steve Jobs, Innovation, Leadership, Productivity / McHugh Michael

“Excellence is never an accident. It is the result of high intention, sincere effort, and intelligent execution. It represents the wise choice among many alternatives—choice, not chance, determines your destiny.” — Aristotle Apple shaped its products through variation—what became known as Creative Selection–building demos, keeping what worked, and discarding what didn’t. Each decision informed the […]

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The Eisenhower Matrix: A Simple Productivity System That Actually Works

Dwight Eisenhower—President of the United States, Supreme Allied Commander during World War II, and a five-star General—is credited with a quote that sparked the creation of one of the most practical productivity tools ever developed, the Eisenhower Matrix: I have two kinds of problems: the urgent and the important. The urgent are not important, and

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